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Category : YouTube

Is Your Business Ready For Chatbots?

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26Sep

Well, we’re in 2016, and there are no flying cars or robot butlers yet. But, we’re getting there. The concept of chatbots is a big step forward for both technological advancements and social media marketing. There has been a lot of buzz around these talkative programs lately, and the hype is only rising. So, here’s […]

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5 Ways Apps Changed Social Media Forever

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5Sep

Remember when the only thing phones could do was make a phone call? Nowadays, you can literally run a whole business from the palm of your hand. Social media marketing is one of the industries that changed the most thanks to smartphone innovations. The main reason? Downloadable apps. With just the tap of a finger, users can […]

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YouTube’s Iron Fist: What It Says About Social Media

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4Sep

Ever since people realized that they could say whatever they want on the internet, there have been people trying to figure out rules, restrictions, and ultimately, censoring.  Obviously, once “censor” starts to be thrown around, all content creators’ ears perk up. Many creative individuals, whether they are in a business role or not, have found […]

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Evergreen Content VS Dated Content: What’s The Big Difference?

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3Sep

Did you know that Apple is going to reveal iPhone 7 soon? That may be news at the time of this article’s publication, but in maybe a month or just a few weeks, that sentence will have dated this whole article. In a year, we’ll be getting ready for iPhone 7S, or whatever version Apple […]

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Coming Up Next In The Social Media Marketing World

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25Aug

Social media reflects the wants and needs of the people who use it. Because of that, it’s growth patterns are organic. Trends grow and fade, features are added and taken away. Some of these are very easy to predict while others come as a shock. For the rest of 2016 and early 2017, here’s what […]

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4 Approaches To Educate Your Social Media Audience

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28Jul

A lot of people use social media for entertainment. It’s not hard to find funny pictures, videos, or lighthearted stories all over the internet. But there are still many of us with a thirst for knowledge.  Where do we turn?  Social media. One of the most significant ways businesses can engage with customers is educating […]

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Your Website: Your Social Media’s Biggest Fan

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26Jul

Online marketing is a broad term that encompasses both social media and a company’s website. Because of this, these two need to work symbiotically. Facebook, Twitter, LinkedIn, and the other platforms need help from your website, and vice versa. There is a bit of quid pro quo in online marketing. Some social media content should […]

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Why Your Business May Be Oversharing On Social Media

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24Jul

Geico has a new radio commercial talking about people “oversharing” on social media. They depict a woman that posts on Facebook every 10 minutes with photos, comments, and tags all her friends constantly. As social media marketers, we cringe at the commercial because we know the real implications oversharing can have. Social media is becoming […]

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The 5 Types Of Posts Your Social Media Needs!

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18Jul

There’s nothing more terrifying to a writer than a blank document. That flashing cursor staring back at you… it gives you shivers! The same goes for social media marketers as well. At times, inspiration just won’t come, and you have to get those posts out there! The business is counting on you, after all. There […]

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Video Marketing: Yes, You Can!

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12Jan

On a weekly basis, I sit down and consult with businesses who need help creating effective marketing strategies.  I relish these face-to-face meetings as they focus on two of my most favorite topics: marketing and strategy.  Something that I have noticed lately is the companies that I encounter have a growing interested in video, which […]

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