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Category : YouTube

Tips For Social Media Marketing Rookies (Part 1 of 2)

Tips For Social Media Marketing Rookies (Part 1 of 2)
25Jun

No matter how experienced you are with personal social media accounts, business accounts are a different animal. We’re not even talking about social media marketing: most social media platforms have different rules for business accounts. Today we’ll share the best practices for each of the most popular social media networks. General tips: First and foremost, […]

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5 Dos and Don’ts from the Pros: Working With Influencers

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20Jun

Here are a few tips that will help you get the most out of your influencer marketing campaign. These mostly relate to micro-influencers (as they are cheaper and more effective), but they can also be used with macro-influencers. Do Remember that Influencer Marketing is a Collaborative Situation. You are not hiring a social media influencer […]

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How to Perform a Social Media Audit

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23May

Our previous blog explained the importance of performing regular social media audits. Today we’re sharing the auditing process. This won’t require any advanced software or programs: you just need Google and a spreadsheet. Phase 1: Create a Spreadsheet Start by creating a spreadsheet, using the program of your choice (Google Docs, Excel, Numbers, etc). Use […]

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5 Ways YouTube Can Boost Your Social Media Marketing

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9Nov

2017 showed a significant spike in video usage for social media marketing. It’s no surprise as Facebook, Twitter, Instagram and other platforms have made it easier than ever to make engaging videos and share them to a massive audience. However, the platform that made internet videos a way of life still stands strong as a […]

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5 Reasons Why Your Business Needs Twitter

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11Jan

Twitter is like a sports car – no excess baggage, lightning fast, and has the ability to turn heads. It’s become one of the central hubs for social media professionals to promote a consistent and contemporary brand to their target demographic. But does your business need Twitter? You better believe it. Think of Twitter as […]

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5 Strategies For Sharing Facts On Social Media Marketing

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7Jan

When my team and I work on our clients’ social media marketing campaigns, we know that balance is a big factor in our success. Whether you’re talking about balancing text V.S. images, promos V.S. news, or curated V.S. original content, everything has to be just right. It’s all part of the job. But one aspect that […]

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7 Essential Social Media Marketing Life Savers

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4Jan

HELLO?! Is anyone out there? Millions upon millions of people are online, why don’t they see my page? Social media marketers might be asking themselves this if they do not see the desired engagement on Facebook, Twitter, or other social media marketing platforms. It doesn’t mean you’re terrible at marketing. You just need a little […]

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5 Reasons Why Social Media Marketing Works

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17Dec

Social media marketing takes time, effort, and well-developed strategy. Over 50 million businesses found a home on Facebook, Twitter, Instagram, and the other platforms. Social media now controls a large portion of internet activity and rightfully so. With 2 billion people on Facebook alone, it’s safe to say there’s something to this whole internet marketing […]

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SEO V.S. Social Media Marketing: What’s The Difference And What Marketers Need To Know

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10Dec

When people begin to research online marketing, they quickly realize that two terms seem to dominate most conversations – Search Engine Optimization (SEO) and Social Media Marketing (SMM). In fact, these two are used so much that it can make someone’s head spin, especially if they’re not entirely sure of the difference. To start things […]

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