Category : Social networking

Setting The Tone: Writing My Business’s Social Media Bio

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28Mar

We recently published a blog about the general structure of a social media bio for your business. Perhaps you sat down with all those tips handy to write your new bio and still came up blank. No worries! We’ve only begun to skim the surface. To create a spectacular bio, you need to pack a […]

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Writing An Amazing Bio For Social Media Marketing

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26Mar

If you had to sum up what your brand represents in a brief statement, would you be able to do it? You would think that it’s a simple task, but many business owners and marketers alike find themselves fumbling in an attempt to narrow down their mission into just a brief paragraph. When it comes […]

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Good Timing: When Should You Publish On Social Media?

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21Mar

You created an amazing post— the copy and imagery are both awesome. Then, you publish and nothing happens. Not even a single like! Did your perfect piece of content fall flat? Or are there other factors to consider? Very often content is published at the wrong time, and there may not be enough people online […]

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Maybe Your Audience Just Isn’t That Into You (And How to Win Them Back)

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19Mar

Your relationship with your customers is a bit like the dating world. You have to know who you’re trying to find, and who would be interested in you. For many online marketers, however, they strike out more than they create lasting relationships. It’s 2018–a mass majority of small to medium sized businesses have created some […]

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Turn That Social Media Silence Into Chatter With These 4 Steps

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12Feb

There are 800 million people on Instagram, nearly one billion on Twitter, and two billion on Facebook. How then is it possible that your awesome content—the writing and visuals you’d spent hours perfecting—got only one or two likes? You thought social media marketing (SMM) was supposed to be a surefire way to generate new leads and build […]

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7 Innovative Tools That Social Media Marketers Love

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24Jan

When you are trying to market your brand on social media and raise awareness, there are good times and bad. Sometimes, it seems like no one is out there, despite there being literally billions of people on these sites. The truth is, the audience is right there. You just need to have the right tools […]

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The 4 Primal Elements of Social Media Copywriting

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17Jan

Back in the day, people felt everything was comprised of four elements- wind, water, earth, and fire. Well, social media copywriting is somewhat similar. Only instead of those archaic elements, we have something new. Social media, in a nutshell, is about two things – communication and community. As such, you’re going to need to know […]

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How Do Brand Giants Market On Social Media Marketing?

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10Jan

Let’s face it – some brands utilize social media marketing better than others. Some companies such as Starbucks, Adidas, and Netflix generate incredible levels of engagement with every post. Is it their pre-existing fame or is their content really that compelling? After studying this phenomenon, it’s definitely a bit of both.  There is such a […]

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The 10 Traits Of The Ultimate Social Media Marketer

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3Jan

What does it take to be a truly effective social media marketer? One that can push a brand like no other and establish an amazing online presence? The truth is, some marketers are able to tackle the world of social media a little better than others. Why is this? They’ve taken the time to perfect […]

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