Category : Snapchat

5 Pro Tips For Small Business Owners on Social Media

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22Mar

Running a small business can be a daunting task. When you add marketing to your other duties, it almost seems impossible, right? Whether you’re trying to create a business empire from scratch or just trying to maintain the day-to-day, being in charge of a company is not easy! There’s a good chance that if you’re […]

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How You Can Add Quality To Your Social Media Marketing

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15Mar

Is your brand behind on social media marketing? Do you feel overwhelmed or poorly-trained when trying to promote your company through Facebook, Twitter, or Instagram? Are you just trying to sharpen your message? Social media is an imperative tool for having a successful business in 2017. All of it can be a bit unsettling at […]

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The 5 Laws of Social Media Marketing Credibility

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15Mar

Social media is a great way for your business to look credible… or a mess if you don’t do it right. We’re dealing with a powerful online force that can spread your word to an untapped market. You should make sure that word makes you look legit. Your online presence has the ability to make […]

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5 Social Media Marketing Lessons For New Marketers

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14Mar

What lessons would you pass on to your younger selves if you could? I was once asked this during an interview and I had to smile as I thought about our past experiences. As social media marketing experts, my team and I have seen both the good and bad on social media. But more importantly, […]

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The Visual Strategy Coke, Disney, And Other Top Brands Use On Social Media

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8Mar

Think about today’s biggest brands. What do you visualize? You most likely think about their iconic colors or logos. For Disney, you probably think of Mickey Mouse and that iconic cursive logo. For Goodyear, you might think of the blimp we all know and love. What about UPS? The fleet of brown trucks and their […]

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Social Media Success Isn’t About Luck, It’s About Expertise

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1Mar

You don’t need a four-leaf clover or a lucky rabbit’s foot to do well on social media. What makes a good social media marketing strategy? Expertise and skill. As social media marketers, we have seen the online landscape shift drastically on a regular basis thanks to new algorithms, rules, regulations, and formulas. You can’t just […]

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The Dangers of Doing Social Media Marketing Wrong

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1Mar

We’ve all seen “self-destructive marketing.” It’s those half-hearted attempts that are so cringe-worthy that they actually hurt the company. It could be a website that uses blurry images or graphics from the 1990s or a Facebook page that hasn’t been updated since last Halloween. It could also be much more subtle, but just as detrimental. […]

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The Challenge of Hitting Your Target Audience on Social Media

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28Feb

Sometimes online marketing can be like matchmaking. In order for it to work, you have to know who exactly you’re looking for. Ask yourself, “Who wants my product?”, “Who needs my product?”, and last but not least, “Who’s life will be better if they buy my product?” When I ask new clients these questions, I […]

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