Category : Hootsuite

The First Rule of Social Media Marketing…

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15Feb

Bad news for phone book advertisers and billboard makers – the internet has changed the way we do marketing. At the head of this revolution is social media marketing which has the ability to boost your brand’s online visibility exponentially. Yet like everything else in life, our industry has rules. What is the first rule […]

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How Customers Can Spread The Love On Social Media

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14Feb

Love is in the air! From its inception, social media has been all about connecting with those who are important in your life. For businesses, who is more important than the customers? They are already out there, logging in to Facebook, Twitter, and Instagram on a daily basis. Isn’t it time that you take your […]

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Your Small Business Needs Facebook Social Media Marketing

Your Business Needs Facebook Social Media Marketing
30Jan

If you feel social media is a daunting task and you don’t really need it, you could very well be closing the door on many prospects. To be successful, one must move with the flows of social media evolution. If you haven’t made a Facebook page for your business, do it now! This is a […]

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Social Media: New First Impressions For Businesses

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9Jan

Ah, the pre-social media days…when someone’s first interaction with a business was either asking a friend about their experience or simply using their services or products for themselves. Remember when online reviews were not immediately accessible and you didn’t know what a place of business looked like until you pulled up to it? You even […]

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7 Essential Social Media Marketing Life Savers

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4Jan

HELLO?! Is anyone out there? Millions upon millions of people are online, why don’t they see my page? Social media marketers might be asking themselves this if they do not see the desired engagement on Facebook, Twitter, or other social media marketing platforms. It doesn’t mean you’re terrible at marketing. You just need a little […]

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The Top Tools To Automate Social Media Marketing

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7Dec

Before you know about social media marketing automation, you may be wondering how do these companies have marketers employed seven days a week to post at all hours? After learning about automation, you may smile and wonder why you didn’t think of that in the first place. Many businesses use software tools, so their social […]

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10 Inspiring Online Destinations For Content Creators

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6Dec

There’s nothing worse than being stumped on what to write about. We all know how daunting the blank page can be, or an empty spot in your content calendar. Well good news, you’re not alone. At times, writer’s block is no match for the internet, while other times the sheer magnitude of the web causes […]

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10 Traits Your Social Media Marketing Needs

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5Dec

Social media is all about establishing online credibility and brand awareness. Whether you want to build up your business as an industry influencer or just bring more attention to your growing startup, these two goals are both essential. However, nobody is going to be able to do anything with poor content or conduct. It’s time […]

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Is Your Business A Social Media Snob?

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4Dec

It’s no secret – social media marketing is about brand awareness and promotion. It is, after all, marketing. However, marketers may suffer from sticking to certain practices that cause their businesses to become overly promotional, sales-driven, and exclusive. There is such a thing as a social media snob, and it’s easy to spot these brands. […]

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Why Pinterest’s Business Update Is A Game Changer

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3Dec

Social media platforms are always tweaking the inner workings of the websites here and there. Most times, users can’t even notice the improvements because they’re so small. However, this isn’t the case for Pinterest’s new revamp. Social media marketers are sure to smile with this significant facelift. On November 30th, Pinterest’s Adam Barton published an […]

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