Category : Copywriting

The First Rule of Social Media Marketing…

The First Rule Of Social Media Marketing BLOG copy
15Feb

Bad news for phone book advertisers and billboard makers – the internet has changed the way we do marketing. At the head of this revolution is social media marketing which has the ability to boost your brand’s online visibility exponentially. Yet like everything else in life, our industry has rules. What is the first rule […]

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How Customers Can Spread The Love On Social Media

preview-chat-How Customers Can Spread The Love on Social Media
14Feb

Love is in the air! From its inception, social media has been all about connecting with those who are important in your life. For businesses, who is more important than the customers? They are already out there, logging in to Facebook, Twitter, and Instagram on a daily basis. Isn’t it time that you take your […]

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Why Data Is A Social Media Marketer’s Best Friend

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7Feb

Is there something wrong with your company’s social media marketing? You may have spent a ton of time crafting updates and still, no fish are biting. Maybe you just can’t put your finger on what the problem is. It’s time to study your data. Social media analytics may reveal the weak links in your content […]

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What LinkedIn’s New Engagement Insights Means For Marketing

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4Feb

LinkedIn, in partnership with DataSift, is leveraging user data to enhance marketer techniques for consumer engagement in a more personalized way. PYLON for LinkedIn Engagement Insights allows globally positioned marketers access to site user data to improve engagement and ROI on Linkedin. LinkedIn wants marketers to have the ability to learn about potential prospects on […]

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Your Small Business Needs Facebook Social Media Marketing

Your Business Needs Facebook Social Media Marketing
30Jan

If you feel social media is a daunting task and you don’t really need it, you could very well be closing the door on many prospects. To be successful, one must move with the flows of social media evolution. If you haven’t made a Facebook page for your business, do it now! This is a […]

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Are You Guilty Of These Big Blogging Blunders?

Are You Guilt of These Blogging Blunders
29Jan

Does your company have a blog? If not, there’s a hole in your online marketing strategy. Look at your online presence as a multi-layered, but a unified machine. Just like a real machine, there are cogs, gears, engines, and more that all contribute to one working system. Your website, email blasts, Facebook, Twitter, LinkedIn, Instagram, […]

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A Crash Course In Social Media Copywriting

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24Jan

Ever since the early days of the newspaper, people have studied the power of the headline. Writers carefully selected each word so their paper would pull in readers. Social media marketing has evolved this concept. Thankfully, we don’t need people shouting “Extra!” on street corners. Instead, we have to make sure our updates are noticeable […]

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The Essential Social Media Questionnaire

The Essential Social Media Questionnaire
21Jan

Are you ready to showcase your business on you social media marketing? Hold your horses. Even before you click “Sign Up” on Facebook, Twitter, LinkedIn, or Instagram, you need to ask yourself some questions. Social media marketing is all about creating a brand new, customized experience for your customers. You can’t go into it blindly. […]

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5 Ways Companies Are Using Live Video Right Now

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12Jan

Ok, it’s a new year, and that means new strategies need to be integrated into your marketing plan. Facebook, Twitter, Instagram, and other platforms now feature live video broadcasting capabilities. The social media gods have spoken, and it’s pretty obvious that live video is destined to become an essential cog in the online marketing machine. […]

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5 Strategies For Sharing Facts On Social Media Marketing

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7Jan

When my team and I work on our clients’ social media marketing campaigns, we know that balance is a big factor in our success. Whether you’re talking about balancing text V.S. images, promos V.S. news, or curated V.S. original content, everything has to be just right. It’s all part of the job. But one aspect that […]

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