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Category : Business

Loyal Customers: Your Social Media Secret Weapon

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18Aug

Remember when the only marketing was word of mouth? Neither do we. But testimonials from those who utilize your products or services and trust your brand are one of the most powerful tools you can use. This is still true in the world of social media marketing! People trust their peers more than they do […]

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Are Your Employees Ready For Social Media?

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15Aug

There is a substantial difference between personal and professional social media. Just because an employee knows how to post cat pictures on Facebook or retweet a celebrity on Twitter, doesn’t automatically mean they understand how to manage a business page on these platforms. Those who run your company’s social media marketing will require some form […]

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4 Elements Of Social Media That Need Your Attention

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14Aug

When companies create a budget, they want to make sure they are paying for the most efficient tools, products, and services available. Companies are gradually starting to realize that social media fits into these categories. Unfortunately, you can’t just buy a box labeled “Social Media Marketing” once a year and call it a day. There […]

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Planning Your 2017 Budget? Don’t Forget Social Media Advertising!

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13Aug

2017. It seems so far away, doesn’t it? By the time the new year comes, the election will be behind us, the holidays will be over, and we’ll even have a new Star Wars film! It seems like a distant future. Yet in truth, it’s only a few short months away and businesses need to […]

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How To Heat Up Your Hashtag Game

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11Aug

One of the most important elements of social media marketing is to spread your content as far as possible. To achieve this goal, we have hashtags as handy tools. These little guys allow our posts to appear when someone searches for that hashtag. They’re basically the advanced version of a keyword.  Simple, right? Hashtags are […]

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Slow Summer? Speed It Up With Social Media Marketing

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10Aug

The scorching days of summer aren’t typically days in which summer is sizzling for most businesses. While everyone is either away on vacation or too hot to do any business, the dog days of summer are always difficult for businesses to thrive. Yet there is still plenty to do! Just because business may be slow […]

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Is Facebook Adding Commercial Breaks To Your Videos?

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9Aug

It looks like we are going full circle with advertisements. TV gave us ads mid-program and the internet provided uninterrupted entertainment. Now, however, Facebook is about to try a nostalgic business tactic by testing “mid-roll” ads on Facebook Live. The social media giant is trying to find a way to incorporate advertisements during live broadcasts […]

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Go For The Gold! How The Olympics Affect Your Social Media

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6Aug

If you can believe it, it’s time for the 2016 Olympics! Yesterday, the opening ceremonies commenced, and the whole world watched with their flag of choice waving in their hands. These flags were also waving on Twitter thanks to a new development the social media giant implemented especially for the games. You can see the […]

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