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Author : Christopher Tompkins

Under the Influence: An Intro to Social Media Influencers

Under the Influence_ An Intro to Social Media Influencers
19Aug

Social media influencers are social media users who reach a wide audience and have established credibility in a given industry or field. The influence of these individuals outweighs that of the average social media user. While social media influencers technically exist on any platform or network, they are predominantly on YouTube and Instagram. A typical social media influencer displays the […]

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Why You Need a Professional Writer

Why You Need a Professional Writer
22Jul

You probably haven’t thought about how much web copy you see online, but take a minute to think on it. Every line of text you scroll past was written by someone, and if what you’re reading seems well-written, there’s a good chance it was written by a professional. Between the copy you don’t think about […]

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The Ultimate Social Media Questionnaire

The Ultimate Social Media Questionnaire
1Jul

Are you ready to market your brand on social media? Before you set up your first profile, you need to ask yourself some questions. Social media marketing is more than spreading the word: it’s about connecting to your customers. You must carefully consider your approach  We’ve gathered the top twenty questions you need to answer […]

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How to Track Your YouTube Channel’s Performance

How to Track Your YouTube Channel's Performance
19Jun

YouTube success doesn’t just happen over night. It takes hard work, patience, and you guessed it—keeping track of your analytics! As we discussed in last week’s blog, it’s vital to formulate your SMART goals in order to establish what you want your YouTube marketing strategy to do for you. Now that you’ve filmed a few […]

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